Browsing: AI in B2B

I currently invest roughly a quarter of my professional time working on applying AI in B2B markets. Given today’s hype cycle, that hardly makes me unique. Fear of missing out (FOMO) has pushed AI to the top of nearly every board agenda. The current AI FOMO is primarily due to Baby Boomer executives being slow to adopt e-commerce and not wanting to miss another big disruption. The billions of silly monies being invested just add more anxiety. The fear is accelerated when an executive has a competitor who goes all in on AI. How would you compete against your archrival…