SALES & MARKETING
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97To Be or Not to Be? B2B E-commerce
by Frank Kasnick, IWDC President and CEO I have not met an Independent, whether part of our group or not, who isn’t...
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121Gaming Google: 4 Tips and A Gift
When it comes to a digital presence, the first go-to-market tactic is typically organic search engine optimization (SEO). SEO involves configuring your...
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Sales Change is in the Air
We’re all living through unprecedented times. On a Zoom call with a large California distributor, I learned that, with four employees out...
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360The Non-negotiable Traits of a Successful Salesperson
By Jay Spielvogel, Venator Sales Group, LLC “The greatest sales call our new reps make is on us during the interview. Everything...
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375Deliver a Better User Experience Through Your Website
Throughout the pandemic, some companies have thrived, while others have struggled; but one thing is certain, the case for a better user...
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334Where is the Money in Your 2021 Business Plan?
By Mike Marks, Indian River Consulting Group As the global pandemic marches on, small business owners might be looking at their 2020...
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488The Next Generation Sales Manager
I have had the privilege of working with some very bright Millennials (born 1980 through 1994), individuals who have excelled in their...
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708The Perfect Zoom Shirt and Other Lessons From 2020
There are so many possibilities to open with, so many stories to tell, so many lessons learned from the unimaginable turmoil this...
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365Leading Through Adversity
by Sean Coyle, CEO of Sandler Training Our businesses, people, families and lives have experienced unprecedented difficulties in 2020. That is not...
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