Topics
-
Text Messaging – 7 Use Cases Beyond Immediate Sales by adam nathan
In the previous issue of Welding & Gases Today, I looked at the remarkable ability of text messaging (SMS) to drive immediate...
-
58Making the Customer Comfortable
I hate shopping! Fortunately, my wife, Sandy, enjoys it and is willing to put in the time to make the right purchase...
-
105Reducing the Truck Order Backlog through Leasing
Truck procurement has been a key challenge for private fleets, for-hire carriers and establishments that rely on trucking across many industries, including...
-
The Space Between
No, we’re not talking about the Dave Matthews song, but that’s a nice lead in to a discussion of the volume range...
-
132Driving Immediate Sales through Text Marketing
Let’s say you’ve spent money and time building your website and creating a social media identity on Facebook and Twitter. You have...
-
798Where Will 2019 Take You? GAWDA Members Predict Mostly Clear Skies and Open Roads in the Year Ahead
It’s that time again. 2018 is behind us, and we approach the new year with a sense of optimism and renewed energy....
-
Regulatory Issues to Watch
In 2018, the Compressed Gas Association celebrated a number of regulatory successes, including the adoption of CGA recommended practices for GHS-compliant labeling,...
-
259If Only I Had Known
In 1972, I graduated LeTourneau College (now LeTourneau University) with a degree in welding engineering and began working for a small manufacturing...
-
Every Business Needs a Marketing Plan
Really? Every business? This will seem obvious to larger companies with skilled marketing teams and dedicated resources, but to the small, independent...
