SALES & MARKETING
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Handling Sales Objections: Learn to Bridge, Pivot and Advance to Keep the Sales Process Going
By Kelly Wirges Objections are a delicate part of the sales process. It’s vital that salespersons not attempt to “overcome” objections on...
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T.A.R.G.E.T. Your Sales Message to Grow Results: Meetings, Not Sales, Should Be Your Main Goal in Prospecting
by Ryan Dorhn The key to your success in the world of sales is increasing the number of meetings you are granted...
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Customer Focus is the Magic for a Magnetic Bond Between Manufacturer and Distributor: Research Shows Brand Loyalty-Building is Worth the Effort and Expense
By John Favalo Hard-nosed or soft-hearted? Which is the business-to-business buyer when it comes to brand loyalty? And, how do distributors factor...
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What You’ve Got and How You Flaunt It Can Dictate Your Degree of Sales Floor Success
And what happens on the sales floor can be fully contingent on the kind of greeting received, the availability of the sought-after...
